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Why You Should Start Building Your Brand While You’re Still in College

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College students are no longer waiting until after they walk across the stage to venture out into the professional world. They’re building brands, starting businesses and cultivating their careers in between classes, giving a whole new meaning to the phrase “young professional.”

Two-thirds of U.S. colleges and universities — more than 2,000 schools — currently offer a course in entrepreneurship. It’s no wonder students are ditching the traditional internship route and going into business for themselves. (Click here to tweet this thought.)

Companies like Facebook and FedEx were started while their founders were still in college and have grown to become household names.This proves there’s great growth potential in college startups. Whether you’re kickstarting your brand with a blog or developing a new app, here’s why getting your ducks in a row pre-degree works…

Read more at Black Enterprise

Brazen powers real-time, online events for leading organizations around the world. Our lifestyle and career blog, Brazen Life, offers fun and edgy ideas for ambitious professionals navigating the changing world of work.

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  • Guest

    I’ve already built my brand, oddly enough by not “building” one at all. I have no email address or social media accounts, and no friends besides mom (and when mom’s gone, a cat). I don’t want friends or family either, and sure as fuck don’t want dates or a spouse. I suppose that brands me as a total recluse, and that can only be a good thing. People are more volatile than nuclear weapons, and just as much a threat.