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Heather Anne Carson is the co-founder of Onboardly, a company that works with venture-backed startups to help them with customer acquisition. Heather manages PR strategies for a variety of clients and has helped them secure coverage in publications like Inc, Entrepreneur, Shape Magazine, New York Times Magazine, BetaKit, TechCrunch, PandoDaily,TechCocktail, Mashable and many more. Follow her on Twitter @heatheranne.